“Clearline has been incredible. It's been beyond my expectations.”
About Woodbine Toyota
Woodbine Toyota is a Toyota dealership with a busy service department. Linda Terminesi runs it as service manager, and she has spent more than 30 years in the automotive industry, working as a service manager and fixed operations manager.
The challenge: an AI that only answered the phone
Before Clearline, Woodbine's previous AI just answered the phone when the team was busy.
It was Linda's first AI system, so she didn't know what else one could do. Meanwhile, the work it didn't touch still landed on her team: service follow-ups, reminder calls and reaching out to customers who had stopped coming in. The desk also had new staff without much training, so a missing person or a sick call meant phones and follow-ups slipped.
Linda wasn't planning to switch providers. Then she met with us.
Why they chose Clearline
Two things decided it for Linda. The first was outbound campaigns, which she called huge for her team. The second was a complete integration with their DMS.
Her old system could only wait for the phone to ring. With Clearline, the same AI that answers inbound calls also calls and texts customers for the store, and every booking lands in the DMS.
Live in under two weeks
We picked an activation date with Linda's team and had the system running within two weeks. Linda didn't have to do anything; our team handled the setup on the back end.
What Clearline handles today
Clearline now picks up the calls Woodbine's team can't get to and takes on outbound work the team used to do by hand:
- Overflow calls, answered and booked straight into the DMS
- Service follow-ups, sent automatically
- Lost customer outreach, to win back customers who stopped coming in
- Reminder calls, which the team used to make
- Seasonal text campaigns, like tire changeover bookings
- Customer complaints, which Linda says the AI handles well on its own
“Clearline is now handling all of our service follow-ups and all of our lost customers, along with all of our reminder calls as well, which used to be done by the team.”
Many of Woodbine's customers also know they can speak to Clearline in their own language, and Linda's team can read the translation in the dashboard.
The results
In the first month, Clearline answered 386 calls that the team didn't pick up and booked 59 appointments from those overflow calls and outbound campaigns. Service outbound alone now books more than 24 appointments a week.
The bigger change is how the desk runs. New staff don't need to be trained on the phones, and coverage no longer depends on who showed up.
“With Clearline we don't have to do any training. If I have staff missing or someone calls in sick, Clearline is there to take all those calls. Work is work. It doesn't stop.”
When Linda wants something changed, she sends us an email. She either gets step-by-step instructions or finds it already done.
Advice for other service managers
Linda compared a few AI systems before choosing Clearline. Her advice to service managers who think voice AI is already covered: try Clearline. She says it's cost effective, the outbound calls make a real difference, and it exceeded every expectation she had. Knowing what she knows now, she'd make the switch again without hesitation.
What's next
Next, Linda wants to look into recall outreach built from the store's VIN list in their DMS, alongside the follow-up and win-back campaigns already running.
Want to see what Clearline would handle at your store? Book a demo and we'll walk you through it.